Speaker Announcement: Sumant Lohar on The importance of color psychology and client testimonials for your WordPress website and marketing (Gujarati)”

Sumant will be speak on the topic “The importance of color psychology and client testimonials for your WordPress website and marketing (Gujarati language)“. This session will be held on the weekend of 13th and 14th February 2021. The schedule will soon be announced – keep following this space!

Bio of Sumant

Sumant is a hardcore freelance content creator and tech-blogger based in Ahmedabad. He specializes in preparing strategies for content & social media working with brands as well as startups. His core-strength lies with Instagram marketing and creativity. WordPress is true inspiration for his full-time blogging which made him capable to play with creative words.

About the session

In this session, Sumant will briefly touch upon the impoprtance of choosing the right color theme for your website and how it improves traffic. He will also talk about how important client testimonials are, and how to get them from the clients.

Sumant’s Twitter handle is @LoharSumant

Speaker Announcement: Shanta R. Nathwani on “How I Started My Business During A Pandemic”

Shanta R. Nathwani will be speak on the topic “How I Started My Business During A Pandemic“. This session will be held on the weekend of 13th and 14th February 2021. The schedule will soon be announced – keep following this space!

Bio of Shanta

Equipped with a Bachelor of Commerce in Information Technology Management and a Black Belt in Karate, there’s nothing Shanta Nathwani can’t do. She is a full-stack developer who specializes in WordPress, Node, and React with a love for life and learning.

A natural teacher, Shanta spent six years teaching WordPress courses at Sheridan College as well as at having given more than 40 WordCamp talks. Her topics include: data architecture, custom post types and ACF, as well as beginner topics like posts versus pages and how to create a website in 30 minutes. She served as a QA Supervisor at a software company for 2 years before starting her own company, Namara Technologies Inc., where she serves as the President & CEO.

When she’s not working she can be found volunteering as a Co-organizer for the Hamilton WordPress Meetup Group, taking stunning photographs, sinking karaoke, and, of course, practicing martial arts. Say hi to her on Twitter at @ShantaDotCA and visit her site at https://namara.com

About the session

In February 2020, Shanta was laid off from her job after almost two years. She started looking for a new job, but a couple of weeks later, the global pandemic started. Job postings started drying up, and hiring came to a halt.

The next logical thing to do – according to her, was to open her own business! In this talk, she will discuss all the motions and emotions that she went through from never wanting to have her own company to starting up her own web development business during a pandemic. She will cover some of the things she did right, where she went wrong, what (and who) helped, and what you need to consider before you do it yourself.

This talk is designed for small business owners and is for all skill levels.

Shanta’s Twitter handle is @ShantaDotCa

Speaker Announcement: Marieke van de Rakt on “Outrank your competition with a great content SEO strategy”

Marieke van de Rakt will speak on the topic “Outrank your competition with a great content SEO strategy“. This session will be held on the weekend of 13th and 14th February 2021. The schedule will soon be announced – keep following this space!

Bio of Marieke

Marieke van de Rakt is the CEO at Yoast. Yoast is most famous for The Yoast SEO plugin for WordPress. Marieke’s main focus is on growing the company. She’s really passionate about maintaining an open and friendly company culture and she’s also heavily involved in the marketing of Yoast

About the session

WordPress out of the box is pretty SEO-friendly. Add Yoast SEO and your technical SEO is pretty much covered. If you want to do more and really outrank your competition, you’ll just need to have a great content SEO strategy.

In this talk, she will first explain the importance of SEO copywriting and of internal linking. After that, she would talk us through some practical tips with which you can start optimizing your website today.

Marieke’s Twitter handle is @MariekeRakt

Speaker Announcement: Leonardo Losoviz on “Intro to the GraphQL API for WordPress”

Leonardo Losoviz will be speaking on the topic “Intro to the GraphQL API for WordPress”. This session will be held on the weekend of 13th and 14th February 2021. The schedule will soon be announced – keep following this space!

Bio of Leonardo

Leonardo Losoviz is an open source developer and freelance technical writer, with an ongoing quest to bring innovative paradigms to WordPress. He is currently working at the intersection of GraphQL and WordPress.

About the session

Presentation of the new GraphQL API for WordPress plugin, to use the increasingly popular GraphQL API to fetch data from the WordPress site.

The plugin is open source. Repo: https://github.com/GraphQLAPI/graphql-api-for-wp.

We will first explore the current scene of APIs in WordPress:

  • What is an API
  • What are the current solutions for WordPress: WP REST API and WPGraphQL
  • Their characteristics

Then he will explain the characteristics of this new plugin GraphQL API for WordPress, and do a demo of it. The demo involves using the WordPress admin, there won’t be any code at all, so it will be suitable for beginners too.

Attendees will learn about the different API solutions in WordPress, and about the GraphQL API plugin in particular

Leonardo’s Twitter handle is @losoviz