{"id":1406,"date":"2021-02-12T10:42:01","date_gmt":"2021-02-12T05:12:01","guid":{"rendered":"https:\/\/india.wordcamp.org\/2021\/?post_type=wcb_session&#038;p=1406"},"modified":"2021-02-12T10:42:01","modified_gmt":"2021-02-12T05:12:01","slug":"outrank-your-competition-with-a-great-content-seo-strategy","status":"publish","type":"wcb_session","link":"https:\/\/india.wordcamp.org\/2021\/session\/outrank-your-competition-with-a-great-content-seo-strategy\/","title":{"rendered":"Outrank your competition with a great content SEO strategy"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">WordPress out of the box is pretty SEO-friendly. Add Yoast SEO and your technical SEO is pretty much covered. If you want to do more and really outrank your competition, you&#8217;ll just need to have a great content SEO strategy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this talk I&#8217;ll first explain the importance of SEO copywriting and of internal linking. After that, I&#8217;ll talk you through some practical tips with which you can start optimising your website today.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WordPress out of the box is pretty SEO-friendly. Add Yoast SEO and your technical SEO is pretty much covered. If you want to do more and really outrank your competition, you&#8217;ll just need to have a great content SEO strategy. In this talk I&#8217;ll first explain the importance of SEO copywriting and of internal linking. &hellip; <a href=\"https:\/\/india.wordcamp.org\/2021\/session\/outrank-your-competition-with-a-great-content-seo-strategy\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Outrank your competition with a great content SEO strategy&#8221;<\/span><\/a><\/p>\n","protected":false},"author":14695177,"featured_media":0,"template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_session_time":1613302200,"_wcpt_session_duration":1800,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1333],"footnotes":""},"session_track":[59],"session_category":[50],"class_list":["post-1406","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-1","wcb_session_category-talks"],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pc7p5S-mG","session_date_time":{"date":"February 14, 2021","time":"5:00 pm"},"session_speakers":[{"id":"1333","slug":"marieke-van-de-rakt","name":"Marieke van de Rakt","link":"https:\/\/india.wordcamp.org\/2021\/speaker\/marieke-van-de-rakt\/"}],"session_cats_rendered":"Talks","_links":{"self":[{"href":"https:\/\/india.wordcamp.org\/2021\/wp-json\/wp\/v2\/sessions\/1406","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/india.wordcamp.org\/2021\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/india.wordcamp.org\/2021\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/india.wordcamp.org\/2021\/wp-json\/wp\/v2\/sessions\/1406\/revisions"}],"predecessor-version":[{"id":1407,"href":"https:\/\/india.wordcamp.org\/2021\/wp-json\/wp\/v2\/sessions\/1406\/revisions\/1407"}],"speakers":[{"embeddable":true,"href":"https:\/\/india.wordcamp.org\/2021\/wp-json\/wp\/v2\/speakers\/1333"}],"author":[{"embeddable":true,"href":"https:\/\/india.wordcamp.org\/2021\/wp-json\/wporg\/v1\/users\/mariekerakt"}],"wp:attachment":[{"href":"https:\/\/india.wordcamp.org\/2021\/wp-json\/wp\/v2\/media?parent=1406"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/india.wordcamp.org\/2021\/wp-json\/wp\/v2\/session_track?post=1406"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/india.wordcamp.org\/2021\/wp-json\/wp\/v2\/session_category?post=1406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}