How I Started My Business During A Pandemic

In February 2020, I was laid off from my job after almost two years. I started looking for a new job, but a couple of weeks later, we were in a global pandemic. Job postings started drying up, and hiring came to a halt.

The next logical thing to do is open my own business, right? In this talk, I’ll discuss all the motions and emotions that I went through from never wanting to have my own company to starting up my own web development business during a pandemic. We’ll look at some of the things I did right, what I did wrong, what (and who) helped and what you need to consider before you do it yourself.

This talk is designed for small business owners and is for all skill levels.

How to be a better designer (specially as a developer)

The session, which is aimed at designers (who are also developers), will cover some tips on how they can be a better at what they do.

  • The need to be better at design as a developer, its importance, and how it helps us.
  • Steps and exercises to become a better designer
  • How to take a design language and extend into an aesthetic UI
  • Best tools to use
  • Understanding the use of color, fonts, and general best-practices to make a clean UI
  • Understanding UX

A quick preview of WP-CLI

WP-CLI provides a command-line interface for WordPress. This allows admins to quickly perform actions on a WordPress installation straight from the command line and can also be easily invoked from a batch job.
In this talk, Sudar will introduce WP-CLI and will also explore some common use cases where WP-CLI can be used very effectively.

Designing growth systems with WordPress

A business needs self-sustaining, predictable, revenue generating assets. Short term marketing tactics don’t produce sustainable results. Complex strategies don’t always account for the dynamic and changing needs of a business. A growth system can provide a framework for a business to design and build marketing assets consistently.

Freelancers and business owners will learn how to create their own versions of growth systems that can be automated and process driven without the constant need for their involvement.

WordPress sits at the core of this digital growth system enabling the creation of marketing assets.