Category: Talks

In this talk, I will explain how the WordPress TV team works, from collecting the videos from organizers to final publishing on https://wordpress.tv/ and explain the criteria the TV team uses to approve and rejects the videos. 

Since the launch of Gutenberg, we have been enjoying the great experience of Gutenberg. So far we have been able to take benefit of the WYSIWYG – ‘What You See Is What You Get’, inside the post editor. What would it be like to use Gutenberg outside the editor? Would the traditional admin screens like customizer still exist?

WordPress is moving full steam ahead to land full site editing in 2021. What does it mean for end users and theme authors?

In this talk you will learn about what are Block based themes and how you would be able to use the features like Nav menus and widgets outside of post-editing screen. This talk will give you the taste of not only using the Block Based Theme but also a quick demo of how you can build one so easily.
You will know how the power to decide what the front end of the site will look like will ultimately reside in the user’s hands.

WordPress out of the box is pretty SEO-friendly. Add Yoast SEO and your technical SEO is pretty much covered. If you want to do more and really outrank your competition, you’ll just need to have a great content SEO strategy.

In this talk I’ll first explain the importance of SEO copywriting and of internal linking. After that, I’ll talk you through some practical tips with which you can start optimising your website today.

A business needs self-sustaining, predictable, revenue generating assets. Short term marketing tactics don’t produce sustainable results. Complex strategies don’t always account for the dynamic and changing needs of a business. A growth system can provide a framework for a business to design and build marketing assets consistently.

Freelancers and business owners will learn how to create their own versions of growth systems that can be automated and process driven without the constant need for their involvement.

WordPress sits at the core of this digital growth system enabling the creation of marketing assets.